Friday, June 25, 2010

Trek Wins Hollywood Reporter Key Art Awards

The Hollywood Reporter’s 39th annual Key Art Awards were given out on Friday night, and Star Trek won three of the Key Art Awards.

The Key Art Awards honor the best in movie marketing. There were eleven categories with each category offering, in addition to separate winners in sub-categories, an overall “Best in Show” award.

Star Trek won Best in Show in the “Theatrical Print — Action/Adventure Posters Rated PG-13 and Below” for their
Star Trek: Final One-Sheet, created by BLT & Associates and Paramount Pictures
Creative/design: BLT & Associates
Co-president, marketing, Paramount: Josh Greenstein
Senior VP creative advertising: Amy Mastriona
Director of creative advertising: Abbie Wisdom

The movie also won Best in Show: Theatrical Audio/Visual — Action/Adventure Trailers Rated PG-13 and Below
Star Trek: Domestic Trailer #3, created by Aspect Ratio and Paramount
Co-president domestic marketing, Paramount: Josh Greenstein
VP creative advertising, Paramount: Peter Giannascoli
Creative directors, Aspect Ratio: Justin King-Hall, Shawn Yashar
Editors, Aspect Ratio: Robert Schulze, Eric McCormick
Music supervisor, Aspect Ratio: Jordan Silverburg

Finally, Star Trek won First Place for: Theatrical New Media — Best Website Design
Star Trek: Star Trek Official Site, created by Project C and Paramount Pictures
Creative director: John Cristiano
Art director: Morgan Keep
Lead Flash developer: Andy Schlossberg
Senior VP interactive marketing: Amy Powell
VP interactive marketing: Bryan Warman
Producer: Josh Lawson